If you’re a product marketer that cares about customers, wants to champion a product that solves their business problems and delivers incredible value then you should definitely read on. There are already over 10,000 businesses that have boosted their marketing capabilities with this software and a new platform is now launching that does even more. This all-in-one solution is revolutionizing how online businesses grow and scale, creating remarkable customer experiences.
We’re currently on the lookout for a Product Marketing Manager who is motivated to join a high performing team, wants to own the GTM strategy and create product stories that not only resonate with customers but kicks off an incredible journey.
It’s an amazing time to join this product-led organisation. They’re values based and committed to producing a high-quality product with a focus on continuous improvement. Right now, they’re building out a marketing team in their global HQ which has recently been relocated to Sydney. You’ll be part of a foundation team that will shape culture and drive growth through the new platform. It’s a profitable organisation with high profile investment partners and they’re focused on attracting the best talent to ensure success. So, there are some compelling benefits on offer. Headquarters in a prime Sydney CBD location, flexible working (they’re open to fully remote work from any Australian East coast time zone), agile ways of working, competitive salaries, employee stock options, home office allowance. The list goes on.
You will work closely with the product team to determine the most marketable features of the product. You will be responsible for defining and executing product marketing strategies to increase awareness and adoption with key audiences and enable the sales team. You will develop buyer personas, build out internal understanding of critical audiences and motivations. One of your key responsibilities will be to develop product messaging, copy and content for assets across multiple channels; website, email, in product/app, webinars/events, sales enablement collateral. You will be focused on continual improvement; testing, tracking and optimising.